You will produce one piece with AI help and edit it until it passes your clarity and accuracy checks.
You have seen what a one-line prompt produces, how to brief an AI assistant properly, and which parts of the work to keep for yourself. This exercise puts it together on one real piece. You will brief the AI, take what it gives you, and edit it until it sounds like you, uses your customers' words and contains only facts you can confirm.
Allow about 35 minutes. You need your writing kit, your editing checklist from lesson 7.3, and an AI assistant. Choose a short piece: one email, a set of three ad variations, or a short social post. Farah chose an email to past customers about a restock of her best-selling blouse, and her work is the example below.
Write a brief using everything from lesson 8.2: the target reader, the goal of the piece, the structure, the facts it may use, and the instruction to use only those facts. Paste in the most relevant customer phrases from your voice-of-customer file and the relevant rows from your benefit and proof sheet. Add a short sample of writing you like and a list of words and patterns to avoid.
Then ask for an outline first, not the finished piece. Read the outline and correct it. Is the structure right? Is anything missing or out of order? Once the outline is right, ask for the piece one section at a time, or for several variations of the parts that matter most, such as the subject line and the opening.
Save your prompt and the AI's raw output exactly as they came. You will submit both.
Farah's brief named past customers who had bought at least one blouse, the goal of getting them to view the restocked blouse, the four-part structure, and six facts, including sizes, the hidden placket and free exchanges on size. She pasted four customer phrases and asked for an outline, then three subject lines and two versions of the opening paragraph.
Read the raw output line by line, looking for the patterns from lesson 8.1: stacked adjectives, lists of three, dramatic contrasts, claims with no detail and the favourite AI words.
Replace each generic line with a phrase from your voice-of-customer file or a specific detail from your benefit and proof sheet. Do not just swap a word. If the sentence was empty, write a new one from your kit.
Farah's raw draft opened with "Your favourite timeless essential is back, ready to take your workweek wardrobe to the next level." She replaced it with "The Aisha blouse is back in all sizes, XS to 3XL. It's the one with the hidden placket, so no more safety pins between the buttons." Every word of the new line came from her kit.
Go through the edited draft and mark every number, name, date, price, claim and description of your product. For each one, check it against your own records or an official source.
If you can confirm it, keep it. If you cannot, remove it or replace it with something you can confirm. Do this even for facts you think you gave the AI, because it may have changed them slightly.
Farah found three problems. The AI had written "free exchanges within 30 days" when her policy was 14. It had described the fabric as "breathable cotton" when the blouse was a polyester blend. And it had added "loved by thousands", which she had never counted. She corrected the first two and deleted the third.
Run the checklist from lesson 7.3 on the draft: answer early, one idea per paragraph, sentence length, active voice and plain words. Read it aloud once, as in lesson 6.4, and cut anything you would not say to a customer in person.
Ask yourself the question Priya's parent asked in lesson 8.3: does this sound like me? If any part sounds like it came from a computer, rewrite that part yourself.
You have three things, kept together:
the prompt you gave the AI, in full the raw output, exactly as the AI produced it your edited final version, with every fact checked
Laid side by side, the three show what the AI contributed and what you added. Farah's raw output had the right structure and two usable subject lines. Her customers' words, the true facts and the voice were hers. Her final email was 40 words shorter than the raw draft, with every claim checked against her records.
When you choose your piece, pick something you will actually send or publish this week. The fact check in step 3 is easier to take seriously when real customers will read the result, and it is the step that protects you most.
Produce one email, ad set or short post with AI help, and submit the prompt, the raw output and your edited version together.
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